An ethical evaluation of product placement: A deceptive practice?

C. Hackley, R. A. Tiwsakul, L. Preuss

Research output: Contribution to journalArticlepeer-review

2733 Downloads (Pure)
Original languageEnglish
Pages (from-to)109-120
JournalBusiness Ethics: a European Review
Volume17
Issue number2
Publication statusPublished - 2008

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