Multiple Interpretations of “National Culture” and the Implications for International Business : The Case of Taiwan . / Moore, Fiona.

In: Journal of World Business, Vol. 55, No. 5, 101128, 08.2020, p. 1-13.

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Multiple Interpretations of “National Culture” and the Implications for International Business : The Case of Taiwan . / Moore, Fiona.

In: Journal of World Business, Vol. 55, No. 5, 101128, 08.2020, p. 1-13.

Research output: Contribution to journalArticle

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@article{d53875858ebb41c9b615c4daef551855,
title = "Multiple Interpretations of “National Culture” and the Implications for International Business: The Case of Taiwan ",
abstract = "This paper considers the implications for international business of cases whereby a country may have two, or more, conflicting interpretations of its “national culture”. A case study of the different ways in which Taiwanese self-initiated expatriates of the benshengren and waishengren social categories use their status as “Taiwanese” to do business in London suggests that the varying interpretations which people of the same national origin and ethnic group have of their “national culture”, as a symbol of identity, affects the social resources they can use. The paper concludes by considering new directions for studying national culture in international business, and for re-evaluating earlier research. ",
keywords = "International HRM, Culture, Identity, Ethnicity, Networks, Expatriates",
author = "Fiona Moore",
year = "2020",
month = aug,
doi = "10.1016/j.jwb.2020.101128",
language = "English",
volume = "55",
pages = "1--13",
journal = "Journal of World Business",
issn = "1090-9516",
publisher = "Elsevier Inc.",
number = "5",

}

RIS

TY - JOUR

T1 - Multiple Interpretations of “National Culture” and the Implications for International Business

T2 - The Case of Taiwan

AU - Moore, Fiona

PY - 2020/8

Y1 - 2020/8

N2 - This paper considers the implications for international business of cases whereby a country may have two, or more, conflicting interpretations of its “national culture”. A case study of the different ways in which Taiwanese self-initiated expatriates of the benshengren and waishengren social categories use their status as “Taiwanese” to do business in London suggests that the varying interpretations which people of the same national origin and ethnic group have of their “national culture”, as a symbol of identity, affects the social resources they can use. The paper concludes by considering new directions for studying national culture in international business, and for re-evaluating earlier research.

AB - This paper considers the implications for international business of cases whereby a country may have two, or more, conflicting interpretations of its “national culture”. A case study of the different ways in which Taiwanese self-initiated expatriates of the benshengren and waishengren social categories use their status as “Taiwanese” to do business in London suggests that the varying interpretations which people of the same national origin and ethnic group have of their “national culture”, as a symbol of identity, affects the social resources they can use. The paper concludes by considering new directions for studying national culture in international business, and for re-evaluating earlier research.

KW - International HRM, Culture, Identity, Ethnicity, Networks, Expatriates

U2 - 10.1016/j.jwb.2020.101128

DO - 10.1016/j.jwb.2020.101128

M3 - Article

VL - 55

SP - 1

EP - 13

JO - Journal of World Business

JF - Journal of World Business

SN - 1090-9516

IS - 5

M1 - 101128

ER -