Imaginary futures : Liminoid advertising and consumer identity. / Hackley, Chris; Hackley, Rungpaka Amy; Bassiouni, Dina H.

In: Journal of Marketing Communications, Vol. 27, No. 3, 02.03.2021, p. 269-283.

Research output: Contribution to journalArticlepeer-review

Published

Standard

Imaginary futures : Liminoid advertising and consumer identity. / Hackley, Chris; Hackley, Rungpaka Amy; Bassiouni, Dina H.

In: Journal of Marketing Communications, Vol. 27, No. 3, 02.03.2021, p. 269-283.

Research output: Contribution to journalArticlepeer-review

Harvard

Hackley, C, Hackley, RA & Bassiouni, DH 2021, 'Imaginary futures: Liminoid advertising and consumer identity', Journal of Marketing Communications, vol. 27, no. 3, pp. 269-283. https://doi.org/10.1080/13527266.2019.1694564

APA

Vancouver

Author

Hackley, Chris ; Hackley, Rungpaka Amy ; Bassiouni, Dina H. / Imaginary futures : Liminoid advertising and consumer identity. In: Journal of Marketing Communications. 2021 ; Vol. 27, No. 3. pp. 269-283.

BibTeX

@article{fe616a71fd9047b2be3095daae8e6519,
title = "Imaginary futures: Liminoid advertising and consumer identity",
keywords = "advertising, advertising appeals, consumer identity, Liminoid",
author = "Chris Hackley and Hackley, {Rungpaka Amy} and Bassiouni, {Dina H.}",
year = "2021",
month = mar,
day = "2",
doi = "10.1080/13527266.2019.1694564",
language = "English",
volume = "27",
pages = "269--283",
journal = "Journal of Marketing Communications",
issn = "1352-7266",
publisher = "Routledge",
number = "3",

}

RIS

TY - JOUR

T1 - Imaginary futures

T2 - Liminoid advertising and consumer identity

AU - Hackley, Chris

AU - Hackley, Rungpaka Amy

AU - Bassiouni, Dina H.

PY - 2021/3/2

Y1 - 2021/3/2

KW - advertising

KW - advertising appeals

KW - consumer identity

KW - Liminoid

UR - http://www.scopus.com/inward/record.url?scp=85076496576&partnerID=8YFLogxK

U2 - 10.1080/13527266.2019.1694564

DO - 10.1080/13527266.2019.1694564

M3 - Article

AN - SCOPUS:85076496576

VL - 27

SP - 269

EP - 283

JO - Journal of Marketing Communications

JF - Journal of Marketing Communications

SN - 1352-7266

IS - 3

ER -