Towards a post-structuralist marketing pedagogy: from irony to despair (a two by two matrix approach)

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	1184-1196
Journal	European Journal of Marketing
Volume	35
Issue number	11/12
Publication status	Published - 2001

Cite this

@article{d4ad7cc0482b4c94a0e48a7d768720f1,

title = "Towards a post-structuralist marketing pedagogy: from irony to despair (a two by two matrix approach)",

author = "C. Hackley",

note = "published as a {\textquoteleft}Commentary{\textquoteright}",

year = "2001",

language = "English",

volume = "35",

pages = "1184--1196",

journal = "European Journal of Marketing",

issn = "1758-7123",

publisher = "Emerald Group Publishing Ltd.",

number = "11/12",

}