Original language | English |
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Title of host publication | Services Management-New Directions, New Perspectives |
Editors | R. Teare, C. Armistead |
Place of Publication | London |
Publisher | Cassell |
Publication status | Published - 1995 |
The Human Value Chain- Higher Education and Managing Customer Expectations in Service Marketing
C. Hackley, J. Hilton
Research output: Chapter in Book/Report/Conference proceeding › Chapter