Critical marketing in the classroom: possibilities and challenges. / Catterall, Miriam; Maclaran, Pauline; Stevens, Lorna.
In: Marketing Intelligence and Planning, Vol. 17, No. 7, 1999, p. 344-353.Research output: Contribution to journal › Article › peer-review
Original language | English |
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Pages (from-to) | 344-353 |
Journal | Marketing Intelligence and Planning |
Volume | 17 |
Issue number | 7 |
Publication status | Published - 1999 |
ID: 4083265