Dr Derrick Chong

Derrick Chong

Dr Derrick Chong

Senior Lecturer (TF) Marketing & Arts Mgt

Phone: +44 1784 443786

Personal profile

Current academic administration role as Director of Undergraduate Studies and Senior Tutor in the School of Management.

 

I read business administration (BComm Toronto; MBA McGill) and art history (MA York) in my native Canada, where I also worked in advertising, before completing a PhD at the University of London.

 

My main area of research is the intersections of management and the arts. First, the institutional critique of Hans Haacke is a particular point of reference: it helped me to write Arts Management (Routledge 2002; revised 2010; new edition in progress); it also informs my analysis of the arts sponsorship relationship between BP and Tate following the Gulf of Mexico catastrophe (which won the 2011 John Molson [Concordia University] MBA International Case Writing Competition). Second, collaborations with Sotheby’s Institute of Art, where I held an adjunct position, led to The Art Business (Routledge 2008), a statement on the business aspects of art, and entries in Art Business Today: 20 Key Topics (Lund Humphries in association with Sotheby’s Institute of Art, 2015). A current and related writing project examines the art museum as a public institution in the contemporary climate of art, finance, and politics.

 

Management education informs my direction of a first-year course Markets and Consumption (MN1305). The course is based on a dialectic between Peter Drucker’s The Practice of Management (1954) and John Berger’s Ways of Seeing (1972) to introduce the challenges facing capitalism in liberal democracies. It features as case study in Developing Your Teaching: ideas, insight and action, 2nd edition, edited by Peter Kahn and Lorraine Anderson (Routledge, forthcoming). A current and related writing project, drawing on Markets and Consumption, investigates the relationship between marketing thought and counterinsurgency. In addition, there is a commitment to producing pedagogic material addressing issues of corporate responsibility for the SAGE Business Case series.

 

As part of my wider University of London commitments, I serve as Warden at Lillian Penson Hall, one of the University’s intercollegiate halls of residence.

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