Study of Emergent Strategy Implementation during Global Pandemic

Richard Rutherford, Satya Shah

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

The aim of this paper is to highlight the importance of “Strategy” within businesses in the retail sector. It is undoubtedly a main factor that all businesses consist of a supply chain and for the efficient operation of that business it must be managed proactively to be successful. The advent of Covid-19 worldwide has affected all types of businesses that of the retail sector. Its' influx has created the need for a more radical approach to strategizing and the analysis of the whole procurement process.
Original languageEnglish
Title of host publication2021 IEEE International Conference on Technology Management, Operations and Decisions (ICTMOD)
PublisherIEEE
ISBN (Electronic)978-1-6654-1654-2
Publication statusPublished - 11 Apr 2022
Event 2021 IEEE International Conference on Technology Management, Operations and Decisions (ICTMOD) - Morocco, Morocco
Duration: 24 Nov 202127 Nov 2021

Conference

Conference 2021 IEEE International Conference on Technology Management, Operations and Decisions (ICTMOD)
Abbreviated titleICTMOD 2021
Country/TerritoryMorocco
Period24/11/2127/11/21

Keywords

  • COVID-19
  • Procurement
  • Supply Chain Management
  • Supply Chain Digitalisation

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