Original language | English |
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Pages (from-to) | 1396-1414 |
Journal | European Journal of Marketing |
Volume | 42 |
Issue number | 11/12 |
DOIs | |
Publication status | Published - 2008 |
Scholars who stare at goats: The collaborative circle cycle in creative consumer research
Alan Bradshaw, Stephen Brown
Research output: Contribution to journal › Article › peer-review