| Original language | English |
|---|---|
| Number of pages | 44 |
| Journal | Case Research Journal |
| Volume | 42 |
| Issue number | 4 |
| Publication status | Accepted/In press - 26 Sep 2022 |
Made for Drink: Positioning the Brand
Lucy Gill-Simmen, Anupam Mehta, Ling Xiao
Research output: Contribution to journal › Article › peer-review