Lucy Gill-Simmen

Lucy Gill-Simmen

Dr

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  • TW20 0EX

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Personal profile

Personal profile

Dr. Lucy Gill-Simmen is Director of Education Strategy and a Senior Lecturer in Marketing in the School of Business and Management at Royal Holloway University of London. She has a passion for marketing education and seeks to provide the best and most equal education experience for all students. She joined RHUL in 2016 and has worked as a full time teaching focused academic since 2018.

She holds both a MBA and a Ph.D. in Marketing from Imperial College Business School, London. Her disciplinary areas of interest are in marketing education, marketing strategy, global marketing strategy, brand storytelling and strategic internal branding.

Prior to entering academia, Lucy worked for a number of years in marketing and managerial roles in the publishing and communications industry both in Europe and in the USA. In addition, she has worked on major consulting projects in the Middle East and the USA where she was instrumental in identifying the internal branding strategies for companies such as 3M (USA) and Al Tayer Group (Dubai, UAE).

Given her experience in marketing practice, she is particularly interested in employability of students and in facilitating students' transitions from HE to the world of work. Her pedagogic research interests lie in human skill development amongst students, developing inclusive feedback and assessment strategies, and values-based pedagogies for educating the 'whole' individual.

In 2022 she was awarded the Global Women in Marketing Award for her role as a marketing educator.

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