Epic Aspects of Retail Encounters: The Iliad of Hollister

Stephen Brown, Lorna Stevens, Pauline Maclaran

Research output: Contribution to journal › Article › peer-review

45 Downloads (Pure)

Access to Document

@article{a13245491bca48b5b3634e95386e5063,

title = "Epic Aspects of Retail Encounters: The Iliad of Hollister",

author = "Stephen Brown and Lorna Stevens and Pauline Maclaran",

year = "2018",

month = mar,

doi = "10.1016/j.jretai.2017.09.006",

language = "English",

volume = "94",

pages = "58--72",

journal = "Journal of retailing",

issn = "0022-4359",

publisher = "Elsevier BV",

number = "1",

}