Designing and conducting online interviews to investigate interesting consumer phenomena

T. Gruber, I. Szmigin, A. E. Reppel, R. Voss

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	256-274
Journal	Qualitative Market Research: an international journal
Volume	11
Issue number	3
Publication status	Published - 2008

Cite this

@article{e634fef5c6cd4c3cba882893a9c38fb8,

title = "Designing and conducting online interviews to investigate interesting consumer phenomena",

author = "T. Gruber and I. Szmigin and Reppel, {A. E.} and R. Voss",

year = "2008",

language = "English",

volume = "11",

pages = "256--274",

journal = "Qualitative Market Research: an international journal",

issn = "1758-7646",

publisher = "Emerald Group Publishing Ltd.",

number = "3",

}

TY - JOUR

T1 - Designing and conducting online interviews to investigate interesting consumer phenomena

AU - Gruber, T.

AU - Szmigin, I.

AU - Reppel, A. E.

AU - Voss, R.

PY - 2008

Y1 - 2008

M3 - Article

SN - 1758-7646

VL - 11

SP - 256

EP - 274

JO - Qualitative Market Research: an international journal

JF - Qualitative Market Research: an international journal

IS - 3

ER -