It’s fake!? Consumers Self Creation in a Market with Easy Access to Counterfeit Goods : (Abstract). / Ferreira, Marcia Christina; Nunes, Bill.

In: Advances in Consumer Research, Vol. 37, 2010, p. 797-798.

Research output: Contribution to journalArticlepeer-review

Published
Original languageEnglish
Pages (from-to)797-798
Number of pages2
JournalAdvances in Consumer Research
Volume37
Publication statusPublished - 2010

ID: 23438645