Original language | English |
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Pages (from-to) | 611-629 |
Number of pages | 19 |
Journal | Interntional Journal of Market Research |
Volume | 64 |
Issue number | 5 |
Early online date | 11 May 2022 |
DOIs | |
Publication status | Published - Sept 2022 |
Using Natural Language Processing to Identify Effective Influencers
Xing Fang, Tianfu Wang
Research output: Contribution to journal › Article › peer-review