Customization, innovation and the particularization trap: Evidence from knowledge-intensive business service firms

Panos Desyllas, Hsing-Fen Lee, Ian Miles, Marcela Miozzo

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Original languageEnglish
Title of host publicationAcademy of Management Annual Meeting Proceedings
Publication statusPublished - 2023

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