Conspicuous Consumption and Social Identity: A Comparative Study of Luxury Goods Purchasing of Hong Kong and Taiwanese Young Female Consumers

Meng-Shan Wu; Cheng Hao Steve Chen; Morgan Ching-Cheng Wu

Conspicuous Consumption and Social Identity: A Comparative Study of Luxury Goods Purchasing of Hong Kong and Taiwanese Young Female Consumers

Meng-Shan Wu, Cheng Hao Steve Chen, Morgan Ching-Cheng Wu

School of Business and Management

Research output: Contribution to conference › Paper

Original language	English
Publication status	Published - 2009
Event	Academy of Marketing - Leeds, United Kingdom Duration: 10 Jul 2009 → …

Conference

Conference	Academy of Marketing
Country/Territory	United Kingdom
City	Leeds
Period	10/07/09 → …

Cite this

@conference{02aa4e13e90d4e79ac7e827baaac0931,

title = "Conspicuous Consumption and Social Identity: A Comparative Study of Luxury Goods Purchasing of Hong Kong and Taiwanese Young Female Consumers",

author = "Meng-Shan Wu and Chen, {Cheng Hao Steve} and Wu, {Morgan Ching-Cheng}",

year = "2009",

language = "English",

note = "Academy of Marketing ; Conference date: 10-07-2009",

}