“What if a Glitch is not a Deviation?: A Reflection on Glitch as a Methodological Device”

Activity: Participating in or organising an eventParticipation in conference

Description

Day of Deviance: Ruminations from the Fringes and Future Deviations in Consumer and Brand Research Conference (organised by Promotional Cultures and Communication Centre at Bournemouth University, 16 Mar 2017)
Period16 Mar 2017
Event typeOther
Sponsor

Keywords

  • consumer research
  • methodology
  • critique
  • marketing research
  • technoogy