Young Thai and UK Consumers' Experiences of Television Product Placement- Engagement, Resistance and Objectification. / Tiwsakul, R.; Hackley, C.
Borderless Consumption: Asia Pacific Advances in Consumer Research Volume 7. ed. / M. Craig-Lees; G. Gregory; T. Davis. Vol. 7 2006. p. 371-376.Research output: Chapter in Book/Report/Conference proceeding › Chapter
Published
Documents
- PP ACR 2006
Submitted manuscript, 93 KB, Word document
| Original language | English |
|---|---|
| Title of host publication | Borderless Consumption: Asia Pacific Advances in Consumer Research Volume 7 |
| Editors | M. Craig-Lees, G. Gregory, T. Davis |
| Pages | 371-376 |
| Number of pages | 7 |
| Volume | 7 |
| Publication status | Published - 2006 |
Projects
UK TV Product Placement
Project: Research
This open access research output is licenced under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License.
ID: 670420