"We Are All Customers Now": Rhetorical Strategy and Ideological Control in Marketing Management Texts. / Hackley, C.

In: Journal of Management Studies, Vol. 40, No. 5, 2003, p. 1325-1352.

Research output: Contribution to journalArticle

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"We Are All Customers Now": Rhetorical Strategy and Ideological Control in Marketing Management Texts. / Hackley, C.

In: Journal of Management Studies, Vol. 40, No. 5, 2003, p. 1325-1352.

Research output: Contribution to journalArticle

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APA

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Hackley, C. / "We Are All Customers Now": Rhetorical Strategy and Ideological Control in Marketing Management Texts. In: Journal of Management Studies. 2003 ; Vol. 40, No. 5. pp. 1325-1352.

BibTeX

@article{e8d6699272524037ab66d006ca338862,
title = "{"}We Are All Customers Now{"}: Rhetorical Strategy and Ideological Control in Marketing Management Texts",
author = "C. Hackley",
year = "2003",
language = "English",
volume = "40",
pages = "1325--1352",
journal = "Journal of Management Studies",
issn = "0022-2380",
publisher = "Wiley-Blackwell",
number = "5",

}

RIS

TY - JOUR

T1 - "We Are All Customers Now": Rhetorical Strategy and Ideological Control in Marketing Management Texts

AU - Hackley, C.

PY - 2003

Y1 - 2003

M3 - Article

VL - 40

SP - 1325

EP - 1352

JO - Journal of Management Studies

JF - Journal of Management Studies

SN - 0022-2380

IS - 5

ER -