Visualizing narratives: The case of the celebrity CEO (Panel discussion). / Reppel, Alex; Kravets, Olga.
Proceedings of the 41st Annual Macromarketing Conference. 2016. p. 107-108.Research output: Chapter in Book/Report/Conference proceeding › Conference contribution
Original language | English |
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Title of host publication | Proceedings of the 41st Annual Macromarketing Conference |
Pages | 107-108 |
Publication status | Published - 7 Jul 2016 |
ID: 30853345