Virtual store layout: an experimental comparison in the context of grocery retail

A P Vrechopoulos, R.M. O'Keefe, G I Doukidis, G J Siomkos

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)13-22
Number of pages10
JournalJournal of retailing
Volume80
Issue number1
DOIs
Publication statusPublished - 2004

Keywords

  • virtual store layout
  • grocery retailing
  • conventional retailing
  • USER-INTERFACE
  • TECHNOLOGY
  • BEHAVIOR
  • MODEL
  • WEB

Cite this