Unravelling the Happy Enigma of Creative Expertise Marketing Management- A Psychological View. / Hackley, C.

Academy of Marketing/UIC/MEIG/AMA Symposia on the Marketing and Entrepreneurship Interface, Proceedings 1996-1998, Nene College, Northampton,. ed. / B. Hulbert; J. Day; E. Shaw. 1999. p. 23-34.

Research output: Chapter in Book/Report/Conference proceedingChapter

Published

Standard

Unravelling the Happy Enigma of Creative Expertise Marketing Management- A Psychological View. / Hackley, C.

Academy of Marketing/UIC/MEIG/AMA Symposia on the Marketing and Entrepreneurship Interface, Proceedings 1996-1998, Nene College, Northampton,. ed. / B. Hulbert; J. Day; E. Shaw. 1999. p. 23-34.

Research output: Chapter in Book/Report/Conference proceedingChapter

Harvard

Hackley, C 1999, Unravelling the Happy Enigma of Creative Expertise Marketing Management- A Psychological View. in B Hulbert, J Day & E Shaw (eds), Academy of Marketing/UIC/MEIG/AMA Symposia on the Marketing and Entrepreneurship Interface, Proceedings 1996-1998, Nene College, Northampton,. pp. 23-34.

APA

Hackley, C. (1999). Unravelling the Happy Enigma of Creative Expertise Marketing Management- A Psychological View. In B. Hulbert, J. Day, & E. Shaw (Eds.), Academy of Marketing/UIC/MEIG/AMA Symposia on the Marketing and Entrepreneurship Interface, Proceedings 1996-1998, Nene College, Northampton, (pp. 23-34)

Vancouver

Hackley C. Unravelling the Happy Enigma of Creative Expertise Marketing Management- A Psychological View. In Hulbert B, Day J, Shaw E, editors, Academy of Marketing/UIC/MEIG/AMA Symposia on the Marketing and Entrepreneurship Interface, Proceedings 1996-1998, Nene College, Northampton,. 1999. p. 23-34

Author

Hackley, C. / Unravelling the Happy Enigma of Creative Expertise Marketing Management- A Psychological View. Academy of Marketing/UIC/MEIG/AMA Symposia on the Marketing and Entrepreneurship Interface, Proceedings 1996-1998, Nene College, Northampton,. editor / B. Hulbert ; J. Day ; E. Shaw. 1999. pp. 23-34

BibTeX

@inbook{f9ba99147e0d4fe39b5f09234832ba4d,
title = "Unravelling the Happy Enigma of Creative Expertise Marketing Management- A Psychological View",
author = "C. Hackley",
year = "1999",
language = "English",
pages = "23--34",
editor = "B. Hulbert and J. Day and E. Shaw",
booktitle = "Academy of Marketing/UIC/MEIG/AMA Symposia on the Marketing and Entrepreneurship Interface, Proceedings 1996-1998, Nene College, Northampton,",

}

RIS

TY - CHAP

T1 - Unravelling the Happy Enigma of Creative Expertise Marketing Management- A Psychological View

AU - Hackley, C.

PY - 1999

Y1 - 1999

M3 - Chapter

SP - 23

EP - 34

BT - Academy of Marketing/UIC/MEIG/AMA Symposia on the Marketing and Entrepreneurship Interface, Proceedings 1996-1998, Nene College, Northampton,

A2 - Hulbert, B.

A2 - Day, J.

A2 - Shaw, E.

ER -