Thinking through theory: Critical Marketing: Contemporary Perspectives in Marketing. Chichester: John Wiley pp. 345-362. materialising the oppositional imagination. / Maclaran, Pauline; Stevens, Lorna.

Critical Marketing: Contemporary Perspectives in Marketing. ed. / M. Tadajewski; D. Brownlie. Chichester : John Wiley & Sons, 2008. p. 345-362.

Research output: Chapter in Book/Report/Conference proceedingChapter

Published
Original languageEnglish
Title of host publicationCritical Marketing: Contemporary Perspectives in Marketing
EditorsM. Tadajewski, D. Brownlie
Place of PublicationChichester
PublisherJohn Wiley & Sons
Pages345-362
Publication statusPublished - 2008

ID: 2063999