The Impact of Marketing Variables on Export Success of Smaller Sized New Zealand Companies. / Chaney, I.M.; Ahmad, M.
World Business Congress 1994 - Capitalising the Potentials of Globalisation, Penang, Malaysia, June 9-11.. 1994.Research output: Chapter in Book/Report/Conference proceeding › Chapter
Published
| Original language | English |
|---|---|
| Title of host publication | World Business Congress 1994 - Capitalising the Potentials of Globalisation, Penang, Malaysia, June 9-11. |
| Publication status | Published - 1994 |
ID: 640249