The erasure of antagonisms between popular music and advertising. / Eckhardt, Giana M.; Bradshaw, Alan.
In: Marketing Theory, Vol. 14, No. 2, 01.06.2014, p. 167-183.Research output: Contribution to journal › Article › peer-review
The erasure of antagonisms between popular music and advertising. / Eckhardt, Giana M.; Bradshaw, Alan.
In: Marketing Theory, Vol. 14, No. 2, 01.06.2014, p. 167-183.Research output: Contribution to journal › Article › peer-review
}
TY - JOUR
T1 - The erasure of antagonisms between popular music and advertising
AU - Eckhardt, Giana M.
AU - Bradshaw, Alan
PY - 2014/6/1
Y1 - 2014/6/1
U2 - 10.1177/1470593114521452
DO - 10.1177/1470593114521452
M3 - Article
VL - 14
SP - 167
EP - 183
JO - Marketing Theory
JF - Marketing Theory
SN - 1470-5931
IS - 2
ER -