Self-Esteem as a Moderator of the Effects of Mortality Salience on Consumer Disposing Behavior. / Atalay, Selin; Türe, Meltem; Young, Kevyn .

Proceedings of the 39th EMAC Conference. 2010.

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Original languageEnglish
Title of host publicationProceedings of the 39th EMAC Conference
Publication statusPublished - 2010

ID: 38147908