Regulatory Fit with Message Framing: Its Role as a Reducer of the Post-Purchase Cognitive Dissonance of Consumers. / Brown, Vincent.

2013. 424 p.

Research output: ThesisDoctoral Thesis

Unpublished

Documents

Original languageEnglish
QualificationPh.D.
Awarding Institution
Supervisors/Advisors
Award date1 Feb 2013
Publication statusUnpublished - 2013
This open access research output is licenced under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License.

ID: 16690698