Re-examining utopia in contemporary consumption : conceptualization and implications for marketing. / Atanasova, Aleksandrina.

In: AMS Review, 19.02.2021.

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Re-examining utopia in contemporary consumption : conceptualization and implications for marketing. / Atanasova, Aleksandrina.

In: AMS Review, 19.02.2021.

Research output: Contribution to journalArticlepeer-review

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@article{28e3ae4b484745469772dcd82b28d0bc,
title = "Re-examining utopia in contemporary consumption: conceptualization and implications for marketing",
author = "Aleksandrina Atanasova",
year = "2021",
month = feb,
day = "19",
doi = "10.1007/s13162-021-00193-0",
language = "English",
journal = "AMS Review",
issn = "1869-8182",
publisher = "Springer",

}

RIS

TY - JOUR

T1 - Re-examining utopia in contemporary consumption

T2 - conceptualization and implications for marketing

AU - Atanasova, Aleksandrina

PY - 2021/2/19

Y1 - 2021/2/19

U2 - 10.1007/s13162-021-00193-0

DO - 10.1007/s13162-021-00193-0

M3 - Article

JO - AMS Review

JF - AMS Review

SN - 1869-8182

ER -