Marketing thought and counterinsurgency: tracing the history of an overlooked relationship. / Chong, Derrick.

41st Annual Macromarketing Conference (Dublin: Trinity College Dublin) . 2016.

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Published
Original languageEnglish
Title of host publication41st Annual Macromarketing Conference (Dublin: Trinity College Dublin)
Publication statusPublished - 2016

ID: 30127183