Marketing in the Sharing Economy. / Eckhardt, Giana; Houston, Mark; Jiang, Baojun; Lamberton, Catherine; Rindfleisch, Aric ; Zervas, Giorgos.

In: Journal of Marketing, 09.07.2019, p. 1-23.

Research output: Contribution to journalArticle

E-pub ahead of print


  • Giana Eckhardt
  • Mark Houston
  • Baojun Jiang
  • Catherine Lamberton
  • Aric Rindfleisch
  • Giorgos Zervas
Original languageEnglish
Pages (from-to)1-23
Number of pages23
JournalJournal of Marketing
Early online date9 Jul 2019
Publication statusE-pub ahead of print - 9 Jul 2019
This open access research output is licenced under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License.

ID: 34042726