Ideology and Critical Marketing Studies

Giana Eckhardt, Rohit Varman, Nikhilesh Dholakia

Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)peer-review

Original languageEnglish
Title of host publicationThe Routledge Companion to Critical Marketing
EditorsMark Tadajewski, Matthew Higgins, Janice Denigri-Knott, Rohit Varman
Place of PublicationLondon
PublisherRoutledge
Chapter18
Pages306-318
Number of pages13
Edition1st
ISBN (Electronic)9781315630526
ISBN (Print)9781138641402
Publication statusPublished - 15 Oct 2018

Publication series

NameRoutledge Companions in Business, Management and Accounting

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