Iconic brands: A socio-material story

Olga Kravets; Örsan Örge

doi:10.1177/1359183510364076

Iconic brands: A socio-material story

School of Business and Management

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	205-232
Number of pages	28
Journal	Journal of Material Culture
Volume	15
Issue number	2
DOIs	https://doi.org/10.1177/1359183510364076
Publication status	Published - 2010

Keywords

iconic brands
materiality
monuments
Soviet brands
transvaluation

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10.1177/1359183510364076

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AU - Örge, Örsan

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KW - transvaluation

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Iconic brands: A socio-material story

Keywords

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