I can't believe it's not Bakhtin: literary theory, postmodern advertising and the gender agenda

Stephen Brown, Lorna Stevens, Pauline Maclaran

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)11-24
JournalJournal of Advertising
Volume28
Issue number1
Publication statusPublished - 1999

Cite this