Fashion founded on a flaw : The ecological mono-deterministic fallacy of Hofstede, GLOBE, and followers. / McSweeney, Brendan; McSweeney, Brendan.

In: International Marketing Review, Vol. 30, No. 5, 02.09.2013, p. 483-504.

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Fashion founded on a flaw : The ecological mono-deterministic fallacy of Hofstede, GLOBE, and followers. / McSweeney, Brendan; McSweeney, Brendan.

In: International Marketing Review, Vol. 30, No. 5, 02.09.2013, p. 483-504.

Research output: Contribution to journalArticlepeer-review

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McSweeney, Brendan ; McSweeney, Brendan. / Fashion founded on a flaw : The ecological mono-deterministic fallacy of Hofstede, GLOBE, and followers. In: International Marketing Review. 2013 ; Vol. 30, No. 5. pp. 483-504.

BibTeX

@article{0ee4d8ad94ce4d19a3dcfea9d3863f48,
title = "Fashion founded on a flaw: The ecological mono-deterministic fallacy of Hofstede, GLOBE, and followers",
keywords = "Causality, Cross-level analysis, Ecological fallacy, GLOBE, Hofstede, National cultures",
author = "Brendan McSweeney and Brendan McSweeney",
year = "2013",
month = sep,
day = "2",
doi = "10.1108/IMR-04-2013-0082",
language = "English",
volume = "30",
pages = "483--504",
journal = "International Marketing Review",
issn = "0265-1335",
publisher = "Emerald Group Publishing Ltd.",
number = "5",

}

RIS

TY - JOUR

T1 - Fashion founded on a flaw

T2 - The ecological mono-deterministic fallacy of Hofstede, GLOBE, and followers

AU - McSweeney, Brendan

AU - McSweeney, Brendan

PY - 2013/9/2

Y1 - 2013/9/2

KW - Causality

KW - Cross-level analysis

KW - Ecological fallacy

KW - GLOBE

KW - Hofstede

KW - National cultures

UR - http://www.scopus.com/inward/record.url?scp=84883093872&partnerID=8YFLogxK

U2 - 10.1108/IMR-04-2013-0082

DO - 10.1108/IMR-04-2013-0082

M3 - Article

AN - SCOPUS:84883093872

VL - 30

SP - 483

EP - 504

JO - International Marketing Review

JF - International Marketing Review

SN - 0265-1335

IS - 5

ER -