Export Marketing Planning: is it Important to Success? / Chaney, I.M.; Ahmad, M.; Marr, N.

Southern Marketing Theory and Applications, 1994 Australian Marketing Conference, Adelaide, Australia, September 25-26.. 1994.

Research output: Chapter in Book/Report/Conference proceedingChapter

Published
Original languageEnglish
Title of host publicationSouthern Marketing Theory and Applications, 1994 Australian Marketing Conference, Adelaide, Australia, September 25-26.
Publication statusPublished - 1994

ID: 640274