Effects of Innovative Patterns of Smartphones on Brand Switching. / Appiah, Dominic; Ozuem, W.

UK Academy of Information Services (UKAIS). UK Academy of Information Services (UKAIS), 2019.

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Published
Original languageEnglish
Title of host publicationUK Academy of Information Services (UKAIS)
PublisherUK Academy of Information Services (UKAIS)
Publication statusPublished - 2019

ID: 43638656