Editor's Introduction: Advertising Science. / Hackley, C.

Advertising, Volume 3: Advertising Science. ed. / Chris Hackley. London : Sage, 2009. p. vii-x (Library in Marketing).

Research output: Chapter in Book/Report/Conference proceedingChapter

Published
Original languageEnglish
Title of host publicationAdvertising, Volume 3: Advertising Science
EditorsChris Hackley
Place of PublicationLondon
PublisherSage
Pagesvii-x
Publication statusPublished - 2009

Publication series

NameLibrary in Marketing
PublisherSage

ID: 647171