Editor's Introduction: Advertising Management. / Hackley, C.

Advertising, Volume 1: Advertising Management. ed. / Chris Hackley. London : Sage, 2009. p. xxxv-xxxvii (Library in Marketing).

Research output: Chapter in Book/Report/Conference proceedingChapter

Published
Original languageEnglish
Title of host publicationAdvertising, Volume 1: Advertising Management
EditorsChris Hackley
Place of PublicationLondon
PublisherSage
Pagesxxxv-xxxvii
Publication statusPublished - 2009

Publication series

NameLibrary in Marketing
PublisherSage

ID: 647151