“Do I need it, do I, do I really need this…”: Exploring the Role of Rationalisation on Impulse Buying Episodes. / Chatzidakis, Andreas; Hibbert, Sally ; Smith, Andrew.

In: Advances in Consumer Research, Vol. 36, 2009, p. 248-253.

Research output: Contribution to journalArticle

Published
Original languageEnglish
Pages (from-to)248-253
JournalAdvances in Consumer Research
Volume36
Publication statusPublished - 2009

ID: 761090