Destination Image and Destination Personality: An Application of Branding Theories to Tourism Places. / Hosany, S; Ekinci, Y; Uysal, M.
In: Journal of Business Research, Vol. 59, No. 5, 05.2006, p. 638-642.Research output: Contribution to journal › Article › peer-review
Destination Image and Destination Personality: An Application of Branding Theories to Tourism Places. / Hosany, S; Ekinci, Y; Uysal, M.
In: Journal of Business Research, Vol. 59, No. 5, 05.2006, p. 638-642.Research output: Contribution to journal › Article › peer-review
}
TY - JOUR
T1 - Destination Image and Destination Personality: An Application of Branding Theories to Tourism Places
AU - Hosany, S
AU - Ekinci, Y
AU - Uysal, M
N1 - This is the final draft version of the paper that was published in Journal of Business Research, 59, May 2006.
PY - 2006/5
Y1 - 2006/5
KW - Brand image
KW - Brand personality
KW - Destination image
KW - Destination personality
KW - Destination branding
M3 - Article
VL - 59
SP - 638
EP - 642
JO - Journal of Business Research
JF - Journal of Business Research
SN - 0148-2963
IS - 5
ER -