Cultural differences in the online behavior of consumers

P Y K Chau, M Cole, A P Massey, M Montoya-Weiss, R M O'Keefe

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)138-143
Number of pages6
JournalCommunications of the ACM
Volume45
Issue number10
Publication statusPublished - Oct 2002

Keywords

  • USER-INTERFACE
  • WEB

Cite this