Bringing back joy to ‘leftover women’ : The Impact of SK-II Marriage Market Takeover Campaign on the perception of women in China and PR practice. / Chmiel, Michal; Yung-Chun, Chai.

27th BledCom international conference. 2020.

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Original languageEnglish
Title of host publication27th BledCom international conference
Publication statusPublished - Jul 2020

ID: 43188009