Bollywood Cinema’s Global Reach: Consuming the “Diasporic Consciousness”. / Takhar, Amandeep; Maclaran, Pauline; Stevens, Lorna.
In: Journal of Macromarketing, Vol. 32, No. 3, 09.2012, p. 266-279.Research output: Contribution to journal › Article › peer-review
Published
| Original language | English |
|---|---|
| Pages (from-to) | 266-279 |
| Journal | Journal of Macromarketing |
| Volume | 32 |
| Issue number | 3 |
| Early online date | 14 May 2012 |
| DOIs | |
| Publication status | Published - Sep 2012 |
This open access research output is licenced under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License.
ID: 4620575