Professor Pauline Maclaran

  1. Article › Research › Peer-reviewed
  2. Published

    Body talk: Questioning the assumptions in cognitive age

    Catterall, M. & Maclaran, P., Oct 2001, In: Psychology & Marketing. 18, 10, p. 1117-1133 17 p.

    Research output: Contribution to journalArticlepeer-review

  3. Published

    Bollywood Cinema’s Global Reach: Consuming the “Diasporic Consciousness”

    Takhar, A., Maclaran, P. & Stevens, L., Sep 2012, In: Journal of Macromarketing. 32, 3, p. 266-279

    Research output: Contribution to journalArticlepeer-review

  4. Published

    Brand Meaning Negotiation and the Role of the Online Community: A Mini Case Study

    Broderick, A., MacLaran, P. & Ma, P-Y., 1 Mar 2003, In: Journal of Customer Behaviour. 2, 1, p. 75-103 29 p.

    Research output: Contribution to journalArticlepeer-review

  5. Published

    Bridging the knowledge divide: issues on the feminisation of marketing practice

    Maclaran, P. & Catterall, M., 2001, In: Journal of Marketing Management. 16, 6, p. 635-646

    Research output: Contribution to journalArticlepeer-review

  6. Published

    Casting a critical ‘I’ over Caffrey’s Irish Ale: soft words, strongly spoken,

    Patterson, A., Maclaran, P., Brown, S. & Stevens, L., 1998, In: Journal of Marketing Management. 14, 7, p. 722-733.

    Research output: Contribution to journalArticlepeer-review

  7. Published

    Consuming Bollywood: Young Sikhs social comparisons with heroes and heroines in Indian films

    Takhar, A., Maclaran, P., Parsons, E. & Broderick, A., 2010, In: Journal of Marketing Management. 26, 11-12, p. 1057-1073

    Research output: Contribution to journalArticlepeer-review

  8. Published

    Critical marketing in the classroom: possibilities and challenges

    Catterall, M., Maclaran, P. & Stevens, L., 1999, In: Marketing Intelligence and Planning. 17, 7, p. 344-353

    Research output: Contribution to journalArticlepeer-review

  9. Published

    Critical reflection in the marketing curriculum

    Catterall, M., Maclaran, P. & Stevens, L., 2002, In: Journal of Marketing Education. 22, 4, p. 184-192

    Research output: Contribution to journalArticlepeer-review

  10. Published

    Customer service for small firms: a model and some empirical evidence

    Maclaran, P., 1996, In: Journal of Small Business and Enterprise Development. 3, 3, p. 1-8

    Research output: Contribution to journalArticlepeer-review

  11. Published

    Developing market planning skills: combining theory and practice

    Hill, J., McGowan, P. & Maclaran, P., 1998, In: Journal of Marketing Practice: Applied Marketing Science. 4, 3, p. 69-84

    Research output: Contribution to journalArticlepeer-review

  12. Published

    Epic Aspects of Retail Encounters: The Iliad of Hollister

    Brown, S., Stevens, L. & Maclaran, P., Mar 2018, In: Journal of retailing. 94, 1, p. 58-72 15 p.

    Research output: Contribution to journalArticlepeer-review

  13. Published

    Escaping into the World of Make-up Routines in Iran

    Jafari, A. & Maclaran, P., 2014, In: The Sociological Review. 62, 2, p. 359-382

    Research output: Contribution to journalArticlepeer-review

  14. Published

    Everyday practices surrounding young people’s food consumption

    Chitakunye, D. & Maclaran, P., 2008, In: Young Consumers. 9 , 3, p. 215-227

    Research output: Contribution to journalArticlepeer-review

  15. Published

    Exploring the “shopping imaginary”: the dreamworlds of women’s magazines

    Stevens, L. & Maclaran, P., 2005, In: Journal of Consumer Behaviour. 4, 4, p. 268-281.

    Research output: Contribution to journalArticlepeer-review

  16. Published

    Exploring the Celtic narrative in advertising: goddess culture and the lexicon of perfumery

    Stevens, L. & Maclaran, P., 2007, In: Journal of Strategic Marketing. 15 , 1, p. 29-39.

    Research output: Contribution to journalArticlepeer-review

  17. Published

    Focus group data and qualitative analysis programs: Coding the moving picture as well as the snapshots

    Catterall, M. & Maclaran, P., 31 Mar 1997, In: Sociological Research Online. 2, 1, p. U53-U61 9 p.

    Research output: Contribution to journalArticlepeer-review

  18. Published

    Focus group data and qualitative data analysis: coding the moving picture as well as the snapshots

    Catterall, M. & Maclaran, P., 1996, In: Sociological Research Online. 2, 1

    Research output: Contribution to journalArticlepeer-review

  19. Published

    Gender perspectives in consumer behaviour: an overview and future directions

    Catterall, M. & Maclaran, P., 2002, In: The Marketing Review. 2, p. 405-425.

    Research output: Contribution to journalArticlepeer-review

  20. Published

    Gender, nationality and cultural representations of Ireland: an Irish woman's place

    Stevens, L., Maclaran, P. & Brown, S., 2000, In: Euoropean Journal of Women's Studies. 7, 4, p. 405-421.

    Research output: Contribution to journalArticlepeer-review

  21. E-pub ahead of print

    Gendering Consumer Ethics

    Chatzidakis, A. & Maclaran, P., 3 Feb 2020, (E-pub ahead of print) In: International Journal of Consumer Studies. p. 1-12 12 p.

    Research output: Contribution to journalArticlepeer-review

  22. Published

    Heterotopian space and the utopics of ethical and green consumption

    Chatzidakis, A., Maclaran, P. & Bradshaw, A., Mar 2012, In: Journal of Marketing Management. 28, 3-4, p. 494-515

    Research output: Contribution to journalArticlepeer-review

  23. Published

    I can't believe it's not Bakhtin: literary theory, postmodern advertising and the gender agenda

    Brown, S., Stevens, L. & Maclaran, P., 1999, In: Journal of Advertising. 28, 1, p. 11-24

    Research output: Contribution to journalArticlepeer-review

  24. Published

    Identity, consumption and loss: The impact of women's experience of grief and mourning on consumption in empty nest households

    Curasi, C. F., Hogg, M. K. & Maclaran, P., 2004, In: Advances in Consumer Research. 31, p. 615-622 8 p.

    Research output: Contribution to journalArticlepeer-review

  25. Published

    Magic and merchandise: spiritual shopping in Glastonbury

    Maclaran, P. & Scott, L., 2009, In: Advertising & Society Review. 10, 4

    Research output: Contribution to journalArticlepeer-review

  26. Published

    Magners man: Irish cider, representations of masculinity and the ‘burning Celtic soul’

    Maclaran, P. & Stevens, L., 2009, In: Irish Marketing Review. Vol. 20, 2, p. 77-88.

    Research output: Contribution to journalArticlepeer-review