Professor Pauline Maclaran

  1. Chapter (peer-reviewed) › Research › Peer-reviewed
  2. Published

    Feminist Perspectives in Marketing: Past, Present and Future

    Maclaran, P. & Kravets, O., 2018, The Routledge Companion to Critical Marketing. Tadajewski, M., Higgins, M., Denegri-Knott, J. & Varman, R. (eds.). 1st ed. Routledge, p. 64-82 19 p.

    Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)peer-review

  3. Foreword/postscript › Research
  4. Published

    Play it Again Morris: On Pianos, the Past, and all that Jazz

    Maclaran, P., 2015, Legends in Marketing – Morris B. Holbrook, Volume 6:. Thousand Oaks, CA: Sage publications

    Research output: Chapter in Book/Report/Conference proceedingForeword/postscript

  5. Published

    Russell W. Belk: The Odyssian Wanderer

    Maclaran, P., 2014, An Alternative Approach: Re-Enchanting Consumption (Legends in Consumer Behavior: Russell Belk, Vol. 2). Sage publications, Vol. 2.

    Research output: Chapter in Book/Report/Conference proceedingForeword/postscript

  6. Entry for encyclopedia/dictionary › Research
  7. Published

    Consumer Dissatisfaction

    Hogg, M. & Maclaran, P., 2009, Encyclopedia of Consumer Culture. Sage publications

    Research output: Chapter in Book/Report/Conference proceedingEntry for encyclopedia/dictionary

  8. Published

    Market Research

    Maclaran, P., Catterall, M. & Hogg, M., 2009, Encyclopedia of Consumer Culture . Sage publications

    Research output: Chapter in Book/Report/Conference proceedingEntry for encyclopedia/dictionary

  9. Published

    Marketing

    Maclaran, P., 2016, The International Encyclopedia of Communication Theory and Philosophy. John Wiley & Sons

    Research output: Chapter in Book/Report/Conference proceedingEntry for encyclopedia/dictionary

  10. Published

    Postmodern Consumption

    Maclaran, P., 2020, Wiley Blackwell Encyclopedia of Sociology 2nd Edition. Wiley-Blackwell

    Research output: Chapter in Book/Report/Conference proceedingEntry for encyclopedia/dictionary

  11. Chapter › Research
  12. Published

    "We'll Never Be Royals" - Or Will We? Exploring Meghan Markle's Impact on the British Royal Family brand

    Maclaran, P. & Otnes, C., 2019, Realms of Royalty. Pollard, I. & Jordan, C. (eds.). Palgrave Macmillan

    Research output: Chapter in Book/Report/Conference proceedingChapter

  13. Published

    Allegorizing the demise of a utopian retroscape: every piano tells a story

    Maclaran, P., 2003, Time and the Market: Ecumenical Essays on the Rise of Retroscapes. Brown, S. & Sherry, J. (eds.). Vol. 2003. p. 94-114

    Research output: Chapter in Book/Report/Conference proceedingChapter

  14. Published

    Coke and Gender

    Maclaran, P., 2021, in Crawford, R., Brennan, L. and Khamis, S. (eds), Decoding Coca Cola: A Biography of a Global Brand, London: Routledge. Routledge

    Research output: Chapter in Book/Report/Conference proceedingChapter

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