Miss Jieya Lyu

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Research interests

Jieya is a PhD candidate at School of Management, Royal Holloway, University of London. Her research interest focuses on the utilisation of the human capital of ‘returnee entrepreneurs’ in a Chinese family-firm context. Former researchers of Internationalisation have tended to focus more on multinational corporations, but study in SME Internationalisation has drawn increasing interest from academia. ‘Returnee entrepreneurs’ is a term used to refer to those who were educated or worked in other countries, but decided to return home country to create a new business venture (Filatotchev et al., 2009). Nowadays, globalisation has eliminated its boundaries and accelerated internationalisation has occurred on a worldwide level, irrespective of nations, religions and ethnicities. Jieya believes the study of ‘returnee entrepreneurs’ is a new research topic which will deepen the study of accelerated internationalisation. She is currently an Associate Fellow of the Higher Education Academy (AFHEA), a member of European Academy of Management (EURAM), British Academy of Management (BAM), and International Association for Chinese Management Research (IACMR). She acted as a reviewer for the annual conferences of EURAM, BAM, and IACMR. She is elected as an Academic Representative in the PGR Student-Staff Committee at the School of Business and Management (2020-2021).

Personal profile


Experience and Expertise

Jieya has experience of being self-employed for one year as well as a year’s experience working in an import and export company. Her expertise lies in entrepreneurship-specific management knowledge, including human capital, ‘returnee entrepreneurs’, SME internationalisation, outward internationalisation, guanxi, and family firms in China.


Research and Achievement

A Distinction for her MSc dissertation 'Marketing practice of minority entrepreneurs in a multinational environment: A multiple case study of small Chinese restaurants in Brighton and Hove', University of Brighton, 2016.

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