Professor Chris Hackley

  1. 2019
  2. Published

    Advertising at the threshold: Paratextual promotion in the era of media convergence

    Hackley, C. & Hackley, R. A., 1 Jun 2019, In : Marketing Theory. 19, 2, p. 195-215 21 p.

    Research output: Contribution to journalArticle

  3. E-pub ahead of print

    Control, Knowledge and Persuasive Power in Advertising Creativity: An Ethnographic Practice Theory Approach

    Ghaffari, M., Hackley, C. & Lee, Z., 28 May 2019, In : Journal of Advertising. 48, 2, p. 242-249 8 p.

    Research output: Contribution to journalArticle

  4. Forthcoming

    Brand Meanings in Kinetic Circulation: Consumer Reception of Brand Paratexts

    Hackley, C., 22 Mar 2019, (Accepted/In press) Consumer Culture Theory Conference 2019: Concordia University, Montreal, Canada.

    Research output: Chapter in Book/Report/Conference proceedingConference contribution

  5. Published

    The integration of video games in family-life dynamics: An adapted technology acceptance model of family intention to consume video games

    Bassiouni, D., Hackley, C. & Meshreki, H., Jan 2019, In : Information Technology and People. p. 1-21 21 p.

    Research output: Contribution to journalArticle

  6. Published

    Advertising Practice and Critical Marketing

    Hackley, C., 2019, The Routledge Companion to Critical Marketing. Tadajewski, M., Higgins, M., Denegri-Knott, J. & Varman, R. (eds.). Oxon: Routledge, p. 185-195 10 p. 11. (Routledge Companions in Business, Management and Accounting).

    Research output: Chapter in Book/Report/Conference proceedingChapter

  7. 2018
  8. Published

    Advertising, Marketing and PR: deepening mutuality amidst a convergent media landscape

    Hackley, C., 8 Mar 2018, The Advertising Handbook (Media Practice). Hardy, J., MaCrury, I. & Powell, H. (eds.). 4th ed. London: Routledge

    Research output: Chapter in Book/Report/Conference proceedingChapter

  9. Published

    Advertising and Promotion 4th Edition

    Hackley, C. & Hackley, R. A., Jan 2018, 4th ed. London: SAGE. 384 p.

    Research output: Book/ReportBook

  10. Published

    Implications of the selfie for marketing management practice in the era of celebrity

    Hackley, C., Hackley, R. A. & H Bassiouni, D., 2018, In : Marketing Intelligence and Planning. 36, 1, p. 49-62 14 p.

    Research output: Contribution to journalArticle

  11. Published

    Why it is high time for a renewed focus on rhetoric in marketing

    Hackley, C., 2018, In : Journal of Marketing Management. 34, 15-16, p. 1343-1345 3 p.

    Research output: Contribution to journalArticle

  12. 2017
  13. Published
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