Uncovering the potential of evaluative conditioning in shaping attitudes toward sustainable product packaging

Nikki Leeuwis, Tom van Bommel, Manos Tsakiris, Maryam Alimardani

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Article number1284422
Number of pages18
JournalFrontiers in Psychology
Volume15
DOIs
Publication statusPublished - 14 Mar 2024

Keywords

  • affective images
  • attitude change
  • evaluative conditioning
  • implicit associations
  • sustainability

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