| Original language | English |
|---|---|
| Title of host publication | Proceedings of the 43rd Annual Macromarketing Conference |
| Place of Publication | Leipzig, Germany |
| Pages | 218 |
| Publication status | Published - 9 Jul 2018 |
Technology, globalization, and the future
- Alex Reppel
- , Darryn Mitussis
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution